Glossary term 9 of 33
ECHO
The framework described in this book: Entity, Corroboration, Hooks, Output.
What does ECHO mean?
The framework described in this book: Entity, Corroboration, Hooks, Output. Four prerequisites every AI answer system imposes before it will recommend a brand.
Quoted without alteration from the glossary of ECHO: How to Make AI Recommend Your Brand.
ECHO is one of three terms the book identifies as Peter Victor Jones's own coinage rather than established industry or research vocabulary. The book is explicit about the distinction, because the research outlasts any platform's behaviour and a framework metric should not be presented as a settled standard.
Which ECHO pillar does ECHO belong to?
ECHO is not tied to one pillar. It describes the answer engines the framework works on, so it applies across all four.
The four pillars are Entity, Corroboration, Hooks, Output, and each one is defined on its own page.
Nearby in the glossary
The glossary runs alphabetically. Disambiguation comes before ECHO and Entity after it.